Thursday, March 31, 2011

Google Alert - marketing

News1 new result for marketing
 
Liverpool sponsor wants Asian player signed for marketing power
Yahoo! Sports (blog)
By Brooks Peck Manager Kenny Dalglish (center) with two players who are not Asian, and thus, are totally worthless to Standard Chartered. Standard Chartered is in its first season as Liverpool's shirt sponsor and since the end of it is nearing, ...
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Google Alert - marketing

Blogs3 new results for marketing
 
How the Pros Measure Social Media Marketing Success
By Todd Wasserman
Brands are pouring money into social media marketing programs, but there's no standard way to assess success. Here, three experts weigh in on ROI.
Mashable | The Social Media GuideBusi... - http://mashable.com/
Microsoft Filing Formal Complaint in Europe Against Google
By Frank Reed
Microsoft announced yesterday that all of its talk in Europe about unfair competition in search through various puppets (sites like ...
Marketing Pilgrim - Internet... - http://www.marketingpilgrim.com/
Apple marketing VP Allison Johnson leaving the company
By Victor Agreda, Jr.
One of the brains behind Apple's ad campaigns, Allison Johnson, is leaving the company to start a new marketing firm with a former Facebook PR executive. According to John Paczkowski at AllThingsD, Johnson reported directly to Steve ...
TUAW - http://www.tuaw.com/


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Google Alert - marketing

News3 new results for marketing
 
Ryanair to Offer Child-Free Flights. Real or April Fools Marketing Genius?
Reuters
Don't get me wrong, this is genius marketing. First you get media outlets to report on the story, creating buzz and free advertising. Then, after it is announced it was a joke, there is another round of free advertising, saying it wasn't true and how ...
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ID Media names Bald senior VP-director of marketing
BtoB Magazine
New York—ID Media, New York, a direct response and digital media agency, announced that Diana Bald has been named senior VP-director of marketing. Bald was previously VP-business development at Univision. She succeeds Brian Fleischer, ...
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Alcone Marketing Group Takes Home 11 OC ADDY Awards
PR Newswire (press release)
IRVINE, Calif., March 31, 2011 /PRNewswire/ -- Five Gold and six Silver awards were presented to Alcone Marketing Group at the OC Ad Federation's 23rd Annual OC ADDY Awards Gala on March 24. Alcone Marketing Group, PROMO and Chief Marketer Magazine's ...
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Google Alert - marketing

Web1 new result for marketing
 
Online Marketing Degree Programs, Classes and Course.
Online degrees in marketing and marketing management from accredited online business schools.
www.achieveyourcareer.com/business.../marketing-programs?...


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Google Alert - marketing

Blogs5 new results for marketing
 
Apple Losing Global Marketing Executive Allison Johnson - Mac Rumors
All Things Digital reports that Apple vice president of worldwide marketing communications Allison Johnson is leaving the company, reportedly seeking to set up a new marketing and public relations fir.
MacRumors : Mac News and Rumors - http://www.macrumors.com/
Apple Loses Allison Johnson, Global Marketing VP
By The Huffington Post News Editors
Apple's vice president of global marketing communications, Allison Johnson, is leaving Apple after six years to co-found a company with a former Facebook marketing exec, according to All Things Digital's John Paczkowski.
The Huffington Post | Full News Feed - http://www.huffingtonpost.com/thenewswire/
Automate Twitter Marketing with Tweet Attacks
By Michael Kwan
More and more, people are starting to realize that Twitter is not only useful as a social networking platform, but it is also a very powerful marketing tool. The trouble is that it can be difficult to wrap your head.
John Chow dot Com - http://www.johnchow.com/
Apple Global Marketing VP Allison Johnson Leaving Company | John ...
By John Paczkowski
Hard to imagine anyone leaving Apple at such a remarkable high point in its history, yet the company's about to lose one of its top executives. Allison Johnson, who's served as Apple's vice president of worldwide marketing ...
Digital Daily - http://digitaldaily.allthingsd.com/
Marketing expert Allison Johnson leaves Apple for own PR agency ...
By Christian Zibreg
Allison Johnson, Apple's vice president of worldwide marketing communications, is leaving the company for greener pastures, sources told John Paczkowski who broke the news on The Wall Street Journal's Digital Daily blog. ...
9 to 5 Mac - http://www.9to5mac.com/


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Google Alert - marketing

News7 new results for marketing
 
Top global marketing executive to depart Apple
Apple Insider
By Sam Oliver Apple's vice president of worldwide marketing communications -- a position that reports directly to CEO Steve Jobs -- is reportedly leaving the company. Citing several sources, John Paczkowski of Digital Daily reported Thursday that ...
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Britney Spears sued for $10 million by brand marketing company over fragrance ...
Washington Post
By AP, Thursday, March 31, 9:07 AM LOS ANGELES — A brand marketing company that brokered a deal for Britney Spears' fragrance line sued the singer and her father Wednesday, claiming the pair secured a new deal that stinks to the tune of more than $10 ...
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'MLB Always Epic' marketing campaign unveiled
MLB.com
Coinciding with Opening Day, MLB launched a new marketing campaign Thursday titled "MLB Always Epic." The heavily Web-based and unconventional campaign, created by MLB's new marketing and agency of record Hill Holliday, will showcase the compelling ...
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Nintendo 3DS: Record-breaking sales or marketing fail?
ZDNet (blog)
By Stephen Chapman | March 31, 2011, 4:54am PDT The 3DS is Nintendo's latest magical feat of gaming, but has shoddy marketing harmed sales or has it actually helped them? Stephen Chapman has cut his teeth on blogging and various aspects of Internet ...
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Research and Markets: Social Media Marketing
SunHerald.com
But when it comes to social media marketing, ROI is still squishy at best. Brands are still trying to determine the value of a Facebook fan, and there continues to be no consistent barometer of success. Given the dearth of reliable data, it's no wonder ...
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Annual marketing report highlights Las Vegas' woes
Las Vegas Sun
The report produced by a local marketing firm provides an overview of southern Nevada's demographics, business and industry, retail, community, real estate and tourism. The report will be unveiled during a forum at the Four Seasons Hotel in Las Vegas ...
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West Xtra: Ex-West Allegheny athlete gets a lesson in marketing
Pittsburgh Post Gazette
Leopold was selected to take part in the NASCAR Kinetics Marketing in Motion program. The initiative aims to place college students in the shoes of NASCAR marketing executives by requiring them to work through real-world challenges that confront race ...
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Google Alert - marketing

News5 new results for marketing
 
League, players cooperate in marketing
The Associated Press
In marketing the game, however, the lockout has not resulted in a dead stop. For consumer products such as video games or trading cards, or in licensing of merchandise, not much is different even with a work stoppage. Player merchandise, including ...
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Achieving App Store Success with Effective iPhone and iPad App Marketing
Appmodo
New York, New York – Apress today announced it has published "The Business of iPhone and iPad App Development: Making and Marketing Apps that Succeed." With more than 10 billion apps downloaded from Apple's iTunes App Store and approximately 15000 new ...
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Social Media Marketing Simplified for Small and Midsized Businesses
San Francisco Chronicle (press release)
Social media marketing now has a management tool designed specifically for small and midsized businesses (SMBs) that helps them engage, interact and measure success on the social web. Breeze Social connects businesses to the most powerful social ...
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Connect2Field Launches Partner Program and $500000 Marketing and Integration Fund
San Francisco Chronicle (press release)
Connect2Field (www.connect2field.com), one of the world's leading Field Software providers today announced the official launch of its partner program and $500000 marketing and integration fund. The fund is open to software trainers, resellers and 3rd ...
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Marketing agency sues Britney over perfume cut
UNLIMITED CMU
A US marketing company called Brand Sense Partners is suing Britney Spears and her father Jamie, who is still looking after her financial affairs of course, over allegations they have cut the agency out of the perfume deal they negotiated between the ...
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