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| McClellan: City's marketing chief heads home on weekends STLtoday.com Erik M\u002e Lunsford Brian Hall, chief marketing officer for the St. Louis Convention and Visitors Commission. It's Friday, getaway day for Brian Hall. He will board a Southwest Airlines flight at Lambert and fly to Baltimore. ... See all stories on this topic » |
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| Catherine Heeg Joins International Tour Management Institute's Social Media ... San Francisco Chronicle (press release) Social media expert Catherine Heeg, a leading tourism and hospitality industry marketing veteran, provides cutting-edge strategic and tactical social media marketing support to tourism industry stakeholders. "The tourism industry has historically been ... See all stories on this topic » | ||
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| Liverpool sponsor wants Asian player signed for marketing power Yahoo! Sports (blog) By Brooks Peck Manager Kenny Dalglish (center) with two players who are not Asian, and thus, are totally worthless to Standard Chartered. Standard Chartered is in its first season as Liverpool's shirt sponsor and since the end of it is nearing, ... See all stories on this topic » |
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| How the Pros Measure Social Media Marketing Success By Todd Wasserman Brands are pouring money into social media marketing programs, but there's no standard way to assess success. Here, three experts weigh in on ROI. Mashable | The Social Media GuideBusi... - http://mashable.com/ | ||
| Microsoft Filing Formal Complaint in Europe Against Google By Frank Reed Microsoft announced yesterday that all of its talk in Europe about unfair competition in search through various puppets (sites like ... Marketing Pilgrim - Internet... - http://www.marketingpilgrim.com/ | ||
| Apple marketing VP Allison Johnson leaving the company By Victor Agreda, Jr. One of the brains behind Apple's ad campaigns, Allison Johnson, is leaving the company to start a new marketing firm with a former Facebook PR executive. According to John Paczkowski at AllThingsD, Johnson reported directly to Steve ... TUAW - http://www.tuaw.com/ |
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| Ryanair to Offer Child-Free Flights. Real or April Fools Marketing Genius? Reuters Don't get me wrong, this is genius marketing. First you get media outlets to report on the story, creating buzz and free advertising. Then, after it is announced it was a joke, there is another round of free advertising, saying it wasn't true and how ... See all stories on this topic » | ||
| ID Media names Bald senior VP-director of marketing BtoB Magazine New York—ID Media, New York, a direct response and digital media agency, announced that Diana Bald has been named senior VP-director of marketing. Bald was previously VP-business development at Univision. She succeeds Brian Fleischer, ... See all stories on this topic » | ||
| Alcone Marketing Group Takes Home 11 OC ADDY Awards PR Newswire (press release) IRVINE, Calif., March 31, 2011 /PRNewswire/ -- Five Gold and six Silver awards were presented to Alcone Marketing Group at the OC Ad Federation's 23rd Annual OC ADDY Awards Gala on March 24. Alcone Marketing Group, PROMO and Chief Marketer Magazine's ... See all stories on this topic » |
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| Online Marketing Degree Programs, Classes and Course. Online degrees in marketing and marketing management from accredited online business schools. www.achieveyourcareer.com/business.../marketing-programs?... |
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| Apple Losing Global Marketing Executive Allison Johnson - Mac Rumors All Things Digital reports that Apple vice president of worldwide marketing communications Allison Johnson is leaving the company, reportedly seeking to set up a new marketing and public relations fir. MacRumors : Mac News and Rumors - http://www.macrumors.com/ | ||
| Apple Loses Allison Johnson, Global Marketing VP By The Huffington Post News Editors Apple's vice president of global marketing communications, Allison Johnson, is leaving Apple after six years to co-found a company with a former Facebook marketing exec, according to All Things Digital's John Paczkowski. The Huffington Post | Full News Feed - http://www.huffingtonpost.com/thenewswire/ | ||
| Automate Twitter Marketing with Tweet Attacks By Michael Kwan More and more, people are starting to realize that Twitter is not only useful as a social networking platform, but it is also a very powerful marketing tool. The trouble is that it can be difficult to wrap your head. John Chow dot Com - http://www.johnchow.com/ | ||
| Apple Global Marketing VP Allison Johnson Leaving Company | John ... By John Paczkowski Hard to imagine anyone leaving Apple at such a remarkable high point in its history, yet the company's about to lose one of its top executives. Allison Johnson, who's served as Apple's vice president of worldwide marketing ... Digital Daily - http://digitaldaily.allthingsd.com/ | ||
| Marketing expert Allison Johnson leaves Apple for own PR agency ... By Christian Zibreg Allison Johnson, Apple's vice president of worldwide marketing communications, is leaving the company for greener pastures, sources told John Paczkowski who broke the news on The Wall Street Journal's Digital Daily blog. ... 9 to 5 Mac - http://www.9to5mac.com/ |
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| Top global marketing executive to depart Apple Apple Insider By Sam Oliver Apple's vice president of worldwide marketing communications -- a position that reports directly to CEO Steve Jobs -- is reportedly leaving the company. Citing several sources, John Paczkowski of Digital Daily reported Thursday that ... See all stories on this topic » | ||
| Britney Spears sued for $10 million by brand marketing company over fragrance ... Washington Post By AP, Thursday, March 31, 9:07 AM LOS ANGELES — A brand marketing company that brokered a deal for Britney Spears' fragrance line sued the singer and her father Wednesday, claiming the pair secured a new deal that stinks to the tune of more than $10 ... See all stories on this topic » | ||
| 'MLB Always Epic' marketing campaign unveiled MLB.com Coinciding with Opening Day, MLB launched a new marketing campaign Thursday titled "MLB Always Epic." The heavily Web-based and unconventional campaign, created by MLB's new marketing and agency of record Hill Holliday, will showcase the compelling ... See all stories on this topic » | ||
| Nintendo 3DS: Record-breaking sales or marketing fail? ZDNet (blog) By Stephen Chapman | March 31, 2011, 4:54am PDT The 3DS is Nintendo's latest magical feat of gaming, but has shoddy marketing harmed sales or has it actually helped them? Stephen Chapman has cut his teeth on blogging and various aspects of Internet ... See all stories on this topic » | ||
| Research and Markets: Social Media Marketing SunHerald.com But when it comes to social media marketing, ROI is still squishy at best. Brands are still trying to determine the value of a Facebook fan, and there continues to be no consistent barometer of success. Given the dearth of reliable data, it's no wonder ... See all stories on this topic » | ||
| Annual marketing report highlights Las Vegas' woes Las Vegas Sun The report produced by a local marketing firm provides an overview of southern Nevada's demographics, business and industry, retail, community, real estate and tourism. The report will be unveiled during a forum at the Four Seasons Hotel in Las Vegas ... See all stories on this topic » | ||
| West Xtra: Ex-West Allegheny athlete gets a lesson in marketing Pittsburgh Post Gazette Leopold was selected to take part in the NASCAR Kinetics Marketing in Motion program. The initiative aims to place college students in the shoes of NASCAR marketing executives by requiring them to work through real-world challenges that confront race ... See all stories on this topic » |
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| League, players cooperate in marketing The Associated Press In marketing the game, however, the lockout has not resulted in a dead stop. For consumer products such as video games or trading cards, or in licensing of merchandise, not much is different even with a work stoppage. Player merchandise, including ... See all stories on this topic » | ||
| Achieving App Store Success with Effective iPhone and iPad App Marketing Appmodo New York, New York – Apress today announced it has published "The Business of iPhone and iPad App Development: Making and Marketing Apps that Succeed." With more than 10 billion apps downloaded from Apple's iTunes App Store and approximately 15000 new ... See all stories on this topic » | ||
| Social Media Marketing Simplified for Small and Midsized Businesses San Francisco Chronicle (press release) Social media marketing now has a management tool designed specifically for small and midsized businesses (SMBs) that helps them engage, interact and measure success on the social web. Breeze Social connects businesses to the most powerful social ... See all stories on this topic » | ||
| Connect2Field Launches Partner Program and $500000 Marketing and Integration Fund San Francisco Chronicle (press release) Connect2Field (www.connect2field.com), one of the world's leading Field Software providers today announced the official launch of its partner program and $500000 marketing and integration fund. The fund is open to software trainers, resellers and 3rd ... See all stories on this topic » | ||
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| Green Lantern Special Effects Work Delays Marketing Campaign MovieWeb Turns out, director Martin Campbell's highly anticipated DC comics adaptation starring Ryan Reynolds is having its marketing campaign delayed by the massive Visual and Special effects work needed to finish the movie. Warner Bros. has also been ... See all stories on this topic » | ||
| Tree fruit marketing programs lose support Fresno Bee By Robert Rodriguez / The Fresno Bee A grower-funded marketing program aimed at promoting California peaches and nectarines will soon cease to exist after farmers failed to provide enough votes to keep it going. In a recent election, the vote fell ... See all stories on this topic » |
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| Affiliate Summit Meetup Day Marketing Pilgrim The Austin meetup, featured a presentation by Shawn Collins (@affiliatetip) entitled "Affiliate Marketing for Newbies". In the presentation Shawn laid out seven things you should focus on when building a new affiliate website. ... See all stories on this topic » | ||
| Familia Camarena™ Tequila Continues Marketing Sponsorship With World Champion ... PR Newswire (press release) SAN FRANCISCO, March 31, 2011 /PRNewswire/ -- Familia Camarena Tequila announced today that the company will continue its marketing sponsorship agreement with the World Champion San Francisco Giants. On the heels of an exciting conclusion to last ... See all stories on this topic » |
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| Exodus continues: Microsoft marketing chief Mich Mathews to leave ... By Nick Eaton Mathews is senior vice president for the Central Marketing Group and is responsible for Microsoft's $1 billion, according to Advertising Age, in annual marketing spending. She oversaw internal and external communications, ... The Microsoft Blog - http://blog.seattlepi.com/microsoft/ | ||
| Microsoft Marketing Head Mich Mathews Departs | Kara Swisher ... By Kara Swisher Timing is everything and, sometimes, very awkward. Today at its Redmond, Wash., campus, Microsoft is hosting a splashy online "marketing leadership summit" titled "Imagine 2011"--a gathering of top marketing execs from across the globe, ... All Things Digital - http://allthingsd.com/ | ||
| 5 signs you need a marketing makeover - Holy Kaw! Perhaps your marketing department has a problem with the revolving door or maybe it's just been a while since anyone took a good, hard look at the overall approach, but Susan Gunelius at Entrepreneur has a few warning signs that it's ... Holy Kaw! - http://holykaw.alltop.com/ |
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| Salesforce.com Acquisition Points to Marketing Ambitions InformationWeek But with Wednesday's purchase of Radian6 for $276 million in cash and $50 million in stock, Salesforce has the social-media-analysis beginnings of what could become a marketing suite. That's not just speculation. Salesforce.com CEO Marc Benioff ... See all stories on this topic » | ||
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| How are you measuring your social media marketing success? BtoB Magazine "We don't use social marketing the "normal' way; we only gauge our success by the rankings we get in the search engines. We have an RSS of our Twitter feed on our website, which updates every time I tweet. As a result, if I don't get around to updating ... See all stories on this topic » | ||
| Tree fruit marketing program expected to fold Fresno Business Journal Several years of consolidation and poor returns have prompted stone fruit growers to pull the plug on their nearly 80-year-old tree fruit marketing program. Last fall, a state-sponsored marketing order was voted down by peach and nectarine growers, ... See all stories on this topic » |
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| Marketing Chief Mathews to Leave Microsoft Wall Street Journal By STEVEN D. JONES The head of marketing at Microsoft Corp. will retire at the end of the summer, the fifth high-profile executive to leave the company in the past two years. In her 22 years at Microsoft, Mich Mathews, senior vice president, ... See all stories on this topic » | ||
| Marketing Lessons from the BronxZoosCobra Marketing Pilgrim On Monday, a cobra engineered a jail break at the Bronx Zoo and became an instant celebrity when he started a Twitter account to document his freedom flight. That may sound like the plot of the latest Pixar animal adventure, but it's actually a true ... See all stories on this topic » | ||
| Salesforce spends $326M on social marketing VatorNews It's the sound of a million social marketing startups perking up their ears. Cloud computing company Salesforce announced Wednesday it has agreed to acquire Radian6, a Canada-based social media monitoring platform, for approximately $276 million in ... See all stories on this topic » | ||
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| Visteon Marketing $500 Mln 8 Year Bonds At 6.625-6.875% -Source Wall Street Journal By Katy Burne Of DOW JONES NEWSWIRES NEW YORK (Dow Jones)--Auto parts maker Visteon Corp. (VC) is planning to sell $500 million of senior unsecured bonds later this week, according to a person familiar with the offering, who added that price guidance ... See all stories on this topic » | ||
| Generic supplier gets in the celebrity marketing game Medical Marketing and Media ... of Greenwich Village" and "Runaway Train," for which he was nominated for an Oscar, sang Genmed's praises on Access Hollywood Live yesterday morning and will appear in the firm's as-yet unspecified 2011 marketing campaigns and video news releases. ... See all stories on this topic » | ||
| Disney Has Been Virally Marketing Jason Segel's Hard-to-Make Muppets for 18 Months Movieline During the CinemaCon presentation for The Muppets it was revealed that the studio has been stealth marketing The Muppets through a series of viral videos since 2009. That way, by the time The Muppets gets released, the younger generation of fans will ... See all stories on this topic » |
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| Carmelo Anthony inks NY-based marketing deal with Boost Mobile SportingNews.com Anthony has already started to reap the benefits of the Big Apple, as he has signed an endorsement deal with Boost Mobile that will focus on New York-based media and marketing activities, SportsBusiness Daily reports. Boost Mobile, the official ... See all stories on this topic » | ||
| Internet Marketing Services Company Shows Benefits of Outsourcing Benzinga Companies are finding the benefit of outsourcing to internet marketing services companies such as CMDS instead of having an inhouse marketing department. Virtually all businesses will have the internal struggle to keep business components inhouse or ... See all stories on this topic » | ||
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| New tools that help small businesses optimize marketing efforts Las Vegas Review-Journal For small business owners, asking customers where they found out about their business is one way to evaluate and refocus marketing efforts. But if that's all you're doing, more sophisticated tools can help you achieve small business marketing success. ... See all stories on this topic » | ||
| Creating a marketing buzz through social media networks Royal Gazette Advisors abound, and everyone is attempting to be the marketing guru who can launch your brand on social media. But there is some good advice available if you keep your goals in focus. HubSpotto.com, quoting an often used saying, says social media ... See all stories on this topic » | ||
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| THE 5 COMPANIES IN THE OIL & GAS REFINING & MARKETING INDUSTRY WITH THE LOWEST ... Zacks.com Mar 30, 2011 (SmarTrend(R) News Watch via COMTEX) -- Below are the lowest five companies in the Oil & Gas Refining & Marketing industry based on estimated Forward Earnings Yields. Using projected earnings for the current fiscal year, ... See all stories on this topic » |
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| Twitter Marketing Guide: Bigger, Longer & Uncut By Ahmad Hania Custom lists: Bloggers always used to create lists: "10 Best Books on Marketing" , "20 Coolest Design Blogs", "15 Social Bookmarking Sites" – you all know that sort of stuff. The new trend is top people in each industry to follow on ... 1stwebdesigner - Graphic and... - http://www.1stwebdesigner.com/ | ||
| A Saudi Oil Supply Disruption-The Ultimate Marketing Crisis ... By Marc E. Babej This morning, I had a very revealing conversation with Vance Scott, a Partner at A.T. Kearney who leads the Energy and Chemicals Practice in the Americas. What might a marketing strategist have to discuss with an oil analyst, you ask? Forbes Network Activity - http://blogs.forbes.com/hanisarji/wp-admin/index.php | ||
| Twitter's Dorsey Looks to Mainstream the Service By Frank Reed Jack Dorsey is back at Twitter and he is there for a very specific reason. The reason is to get ... Marketing Pilgrim - Internet... - http://www.marketingpilgrim.com/ | ||
| DreamWorks' Snider Staffs Disney Marketing Dept. - Who's in Charge ... By Brent Lang The marketing division has had to seek out big guns for support, including Sony's ex-marketing chief Valerie Van Galder, to guide Jerry Bruckheimer's summer blockbuster, "Pirates of the Caribbean: On Stranger Tides." ... - http://www.thewrap.com/blog/www.voetbalshirts-kopen.nl | ||
| Marketing - Online Marketing Blog By Lee Odden I'm blogging on a plane coming back from a week in paradise. That's part of my process for returning to the real world. As a marketer I cannot help but. Online Marketing Blog - http://www.toprankblog.com/ |
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| GSK, Valeant Pharma epilepsy drug receives EC marketing authorization Pharmaceutical Business Review GlaxoSmithKline (GSK) and Valeant Pharmaceuticals have received European Commission's marketing authorization for their treatment for partial onset seizures, Trobalt (retigabine), with or without secondary generalisation in adults aged 18 years and ... See all stories on this topic » | ||
| Fruit Center Marketplace Recognized by Marketing Company Patch.com The Fruit Center Marketplace has received the 2010 All Star Award from Constant Contact, Inc., a marketing communications company with more than 400000 customers worldwide. The Fruit Center Marketplace is one of Constant Contact's 2010 top performers ... See all stories on this topic » | ||
| Genmed Selects Scripted Consulting as Global Marketing and Public Relations ... TradersHuddle.com (OTCBB: GENM) is pleased to announce the hire of Scripted Consulting as its global marketing and publicity agency. Scripted Consulting will be responsible for Genmed's marketing strategy, which includes identifying celebrity associations for media ... See all stories on this topic » |
