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| Judge fines Forest $150M for marketing violations FiercePharma This time, it's Forest Pharmaceuticals, which pleaded guilty in November to off-label marketing, obstructing justice and distributing an unapproved drug. The judge in that case has levied a $150 million criminal fine and ordered Forest to forfeit $14 ... See all stories on this topic » | ||
| WellPoint Names Kate Quinn Senior Vice President and Chief Marketing Officer PR Newswire (press release) INDIANAPOLIS, March 3, 2011 /PRNewswire/ -- WellPoint (NYSE: WLP) announced today that Kate Quinn has been named senior vice president and chief marketing officer. Quinn is an industry veteran with more than 15 years of experience in corporate ... See all stories on this topic » | ||
| Levi hires Apple ad exec to fill key marketing job BusinessWeek Jeans maker Levi Strauss & Co. said Wednesday that it has lured way one of Apple Inc.'s top advertising executives to become the chief marketing officer of the Levi's brand. Rebecca Van Dyck joins San Francisco-based Levi Strauss after spending the ... See all stories on this topic » | ||
| Elite SEM Named Digital Marketing Agency of Record for Fashion Brand Milly San Francisco Chronicle (press release) Elite SEM, a boutique digital marketing agency specializing in Search Engine Marketing, today was named Digital Marketing agency of record for the young luxury fashion brand Milly by Michele Smith. The Google AdWords Certified agency will focus on ... See all stories on this topic » | ||
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| Google's online marketing services 'not significantly changed' Internet Marketing News By ClickThrough Marketing | Today Google has denied that it has made significant modifications to the 'farmer' update it applied to its search engine marketing algorithms last week. The firm told Search Engine Land's Danny Sullivan that it had not made ... See all stories on this topic » | ||
| Marketing strategies change with the times Wilton Villager By MICHAEL BROWN STAMFORD -- With the woes of the economy still upon us, many local businesses have decided to put a greater financial and schematic effort into new marketing strategies to help bolster business. Social media-based marketing plans that ... See all stories on this topic » |
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